Rik Nonelle graduated from THE Ohio State University in 1985 as a member of Beta Theta Pi with his BA in Marketing. He worked in sales, marketing and finance during his post-grad years, but decided at 29 that he’d had enough of “working for the man.” Motivated by a desire to be his own boss, Rik started Window Genie in 1994 as a small local window cleaning business that serviced a few neighborhoods in Cincinnati. He was looking to start something that was low-tech, with little overhead and had potential for repeat business.
From the get-go, Rik developed Window Genie with franchising in mind; he wanted to create an opportunity for entrepreneurs everywhere that was easily duplicated and translated well into other markets, adding services as demand grew. Window Genie opened its first franchise in Columbus, OH in 1998 and has since evolved into a national ranked franchise operating with over 100 franchise partners in 31 states.
Window Genie was acquired by Dwyer Group in late 2016. Rik now serves as the President of Window Genie after 22 years as the Founder and CEO. His priorities and strategic initiatives are focused on system growth as well as the rollout and implementation of Neighborly. Window Genie has been recognized by Entrepreneur on their Franchise 500 list for eight years in a row, as well as their top Home-Based Franchise, Fastest-Growing Franchise, and Top Low-Cost Franchise lists. Franchise business review has named Window Genie in their Top 50 franchises for franchisee satisfaction and top franchises for veterans lists. Inc. Magazine listed Window Genie two years in a row on their INC. 5000 list of fastest growing private companies in America. Money Magazine listed purchasing a Window Genie franchise in its article, “13 Things to do with $100,000 Now.”